There are two main concepts of catering: one is catering, the other is the catering industry or organization to satisfy the catering needs of customers, and then obtain the corresponding service income. Because of the differences in dietary habits and tastes of different people in different regions and cultures, catering around the world shows diversified characteristics, and the market in China also shows diversified characteristics.

　　一个餐饮走向连锁的主要因素有哪些

　　What are the main factors for a restaurant to become a brand chain

　　我国的餐饮多以连锁的方法展开，特别以四川餐饮为主，四川各种各样的餐饮项目都是以连锁加盟的方法展现在群众的眼前。为什么大多四川餐饮连锁会往连锁开展。

　　Our country's catering is mostly carried out by the method of brand chain, especially Sichuan catering. All kinds of catering projects in Sichuan are presented to the masses by the method of brand chain franchise. Why do most of Sichuan catering chain brands go to chain development?

　　关于餐饮企业而言，连锁不仅仅是一种扩展工业挣钱的手法，还是一种开展壮大的方法。关于餐饮业而言，的重要性显而易见，现在人们的消费认识和消费观念不断改变，的力气逐步成为笼络消费者的关键，谁的影响力更强，谁就能占据市场份额，成为竞赛中的胜利者。

　　As far as catering enterprises are concerned, brand chain is not only a way to expand the industry to make money, but also a way to expand the brand. As far as catering industry is concerned, the importance of brand is obvious. Now people's consumption awareness and consumption concept are constantly changing. The strength of brand has gradually become the key to attract consumers. Whoever has stronger brand influence can occupy the market share and become the winner in the competition.

　　餐饮连锁走向的一个重要因素是资源。在时代如此发达的今天，把各种食材及用料等都呈现出制品或半制品完全不是问题， 重要的资源问题之后，剩下的就是企业与企业间手法的博弈。一个走向连锁餐饮必定是各种资源的整个，然后对多方资源的充分利用。

　　An important factor in the trend of catering chain brand is resources. In today's era so developed, it is not a problem to present all kinds of food materials and materials as products or semi-products. After solving the important resource problems, the remaining is the game between enterprises and enterprises. A brand to catering chain brand must be the whole of various resources, and then make full use of multi-resources.

　　别的，市场趋势如此。的竞赛法则向来是“大鱼吃小鱼，小鱼吃虾米”，市场不断洗牌，假如自己不走向开展壮大的路，很快就会被市场淘汰下来。现在许多餐饮都是以连锁加盟的形式拓展的，比如成都火锅、奶茶、糕点店等，各种有自己特有的vi设计以及装修特色，许多都是一看就给人眼前一亮的感觉，假如自己不走就会跟不上市场，赢不了竞赛。

　　Otherwise, the market trend is the same. The competition rules of shopping malls have always been "big fish eat small fish, small fish eat shrimp". The market is constantly shuffling. If they do not go to the road of development and growth, they will soon be eliminated by the market. Now many catering brands are developed in the form of chain franchise, such as Chengdu chafing dish, milk tea, pastry shops, etc. Various brands have their own unique brand VI design and decoration features, many of which give people a bright feeling at a glance. If they do not leave, they will not keep up with the market and win the competition.

　　还有餐饮行业的正规化。餐饮行业与我们的生活休戚相关，政府一直在强调餐饮行业规范和卫生，各方面的需求都要求餐饮店或许餐饮企业要走向正规、、卫生、健康，故而化开展，餐饮连锁开展也是一种不可逆的趋势。

　　There is also the regularization of the catering industry. The catering industry is closely related to our lives. The government has been emphasizing the catering industry norms and safety and hygiene. All aspects of demand require catering shops or catering enterprises to move towards formal, safe, hygienic and healthy. Therefore, brand development and catering chain brand development are also an irreversible trend.